News: Google launches "Features, Not Products" initiative
Sergey Brin is telling employees to stop making old products and start improving new ones. "For example, said Chief Executive Eric Schmidt, Google plans to combine its spreadsheet, calendar and word-processing programs into one suite of Web-based applications."
Launch: Google running AdWords in newspapers
Google is buying the leftover ad space in the _Chicago Sun-Times_ and filling it with AdWords ads related to the rest of the content. I wonder how they're going to charge advertisers. The domains posted are the real domains, so it can't exactly be pay-per-click.
Preview: Google on the future of advertising
In a long New York Times piece, top Googlers speculate about the future of advertising, including Google selling TV ads, using more personalized information, and links to store inventory information.
Update: Google adds tagging support
Tagging has been all over the place recently and apparently Google couldn't resist. Now you can tag sites in your search history for later retrieval.
Launch: Google RSS Reader
Google joins the already crowded RSS aggregator space with their new ajax RSS reader, done in the style of Gmail. Blogger project manager Jason Shellen led the project.